Howard Hanna is committed to innovative marketing, technology


TROY — In April 2022, Howard Hanna Real Estate Services (Howard Hanna), continuing to execute its long-term strategic growth plan, announced a merger with HER, REALTORS, the country’s largest agent-owned real estate firm. This transaction added approximately 1,200 agents and 90 offices to Howard Hanna’s portfolio, expanding its footprint in Ohio, Michigan and Northern Kentucky.

The report from Howard Hanna Real Estate Services (Howard Hanna) continues:

Howard Hanna was founded in 1957 by Howard Hanna, Jr. and has evolved through the decades to become the largest independently owned brokerage firm in the U.S. With both organizations built and operated as family companies with strong values and respect for their agents, employees and clients, the relationship between Howard Hanna and HER, REALTORS is poised for future success.

Similarly, founded in 1956 by Harley E. Rouda, Sr., HER, REALTORS had grown throughout the years to become a powerhouse brokerage firm in Ohio. This merger brought two incredibly formidable companies together to form the No. 1 brokerage firm in Ohio offering real estate services to home buyers and sellers across the Buckeye State.

As a consumer, you will see advantages to the increased marketing and related services provided by Howard Hanna. Howard Hanna agents are excited to share unique opportunities like the 100% Money Back Guarantee and the innovative Find it First property search tool. Additionally, Howard Hanna Mortgage, owned by the real estate company, works exclusively with Howard Hanna home buyers to provide unique mortgage products that fit the current market. Mortgage products like the Hanna Cash Guarantee and Buy Before You Sell helped many buyers secure a contract while in multiple offer situations in 2022.

“Our commitment to implementing innovative marketing programs and technology in our real estate brokerage, as well as our mortgage, title and insurance businesses, continues to be the differentiator for Howard Hanna,” said Howard W. “Hoby” Hanna, IV, president of Howard Hanna Real Estate Services.

About Howard Hanna: The Hanna Family of Companies proudly provide real estate, title, insurance and mortgage services to clients across 13 states. As the largest family-owned and operated real estate brokerage in the U.S., this full-service real estate company has nearly 400 offices and 14,000 sales associates and staff, including many of the industry’s top-producing real estate, title, mortgage and insurance agents. For more information, visit

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